Communication Research PDF Download

Communication Research PDF
Author: James Arthur Anderson
Publisher: McGraw-Hill Humanities, Social Sciences & World Languages
Size: 68.68 MB
Format: PDF, ePub, Docs
Category : Psychology
Languages : en
Pages : 423
View: 5908

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Communication Research PDF Download

Communication Research PDF
Author: G. M. du Plooy
Publisher: Juta and Company Ltd
Size: 21.73 MB
Format: PDF, ePub, Docs
Category : Social Science
Languages : en
Pages : 384
View: 6854

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Approaches to conducting advertising, mass-media audiences, and mass-media efficiency research in organizational and development contexts are detailed in this reference. Among the topics covered are qualitative and quantitative approaches to research methodology, the steps involved in the research process, data collection, and the procedures used in applying a research design and interpreting research data. Designed to accommodate a variety of learning styles, this book imparts the framework in which to acquire and develop research, problem solving, and communication skills, and basic individual, moral, and ethical values.

Communication Research PDF Download

Communication Research PDF
Author: Rebecca B. Rubin
Publisher: Wadsworth Publishing Company
Size: 60.94 MB
Format: PDF, Mobi
Category : Communication
Languages : en
Pages : 317
View: 3537

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This text presents strategies for selecting, refining, and researching communication topics, placing special emphasis on using library resources to search for literature. It demystifyies the research process by teaching students library skills, scholarly writing, and acquainting them with the latest research technology tools.

Media And Communication Research Methods PDF Download

Media and Communication Research Methods PDF
Author: Arthur Asa Berger
Publisher: SAGE
Size: 39.40 MB
Format: PDF, ePub
Category : Language Arts & Disciplines
Languages : en
Pages : 341
View: 6231

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In this new edition, Arthur Asa Berger employs his signature style - a practical focus, the use of numerous examples, a step-by-step approach, and humor - to update and enhance this bestselling introductory text. Combining discussions of both qualitative and quantitative research methods, in a clear and engaging writing style, the book is ideal for beginning research students at both graduate and undergraduate level.

The Basics Of Communication Research PDF Download

The Basics of Communication Research PDF
Author: Leslie A. Baxter
Publisher: Cengage Learning
Size: 65.37 MB
Format: PDF, ePub, Mobi
Category : Drama
Languages : en
Pages : 480
View: 7463

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Combining the time tested classical work of Earl Babbie with the insights of one of the most recognized and respected names in speech communication research, THE BASICS OF COMMUNICATION RESEARCH is the book for the Communication research methods course. With the authors' collective experience teaching research methods and as active researchers themselves you will find this text to be the authoritative text for your course. The authors frame research as a way of knowing, and provide balanced treatment to both quantitative and qualitative research traditions in communication research and present it in a student friendly and engaging format. It provides in-depth treatment of the role of reasoning in the research enterprise and how this reasoning process plays itself out in planning and writing a research proposal and report. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Strategies For Communication Research PDF Download

Strategies for Communication Research PDF
Author: Paul M. Hirsch
Publisher: SAGE Publications, Incorporated
Size: 80.28 MB
Format: PDF, Mobi
Category : Language Arts & Disciplines
Languages : en
Pages : 288
View: 4560

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Hirsch et al present a selection of the most important scholarly research on organizational analysis and field study; quantitative data collection and modelling; and conceptualization of time and temporal order -- areas of vital concern to communication researchers. 'The sixth volume of Sage Annual Reviews of Communications Research is a stimulating one. It is divided into three parts, each mirroring a special interest of one of the three editors...gives rise to more than one unexpected insight...Therefore, it is a valuable volume.' -- Sociology and Social Research, Vol 64 No 1, 1980

Qualitative Communication Research Methods PDF Download

Qualitative Communication Research Methods PDF
Author: Thomas R. Lindlof
Publisher: SAGE Publications
Size: 61.24 MB
Format: PDF, ePub, Docs
Category : Language Arts & Disciplines
Languages : en
Pages : 520
View: 3525

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Qualitative Communication Research Methods, Fourth Edition introduces you to qualitative research in speech and mass communication. Award-winning scholars and authors Thomas R. Lindlof and Bryan C. Taylor guide you through every step of the qualitative process, from developing research topics and questions through writing a final report. You are given numerous examples of work in the field to illustrate how studies are designed, carried out, written, evaluated, and related to theory. In addition to covering the theories and methods currently used in qualitative communication research, the authors also discuss important trends influencing the future of that research, helping you make informed judgments about the significance and consequences of recent trends. New to the Fourth Edition: A new chapter titled “The Diversity of Qualitative Research in Communication Subfields” provides readers with a complete guide to the field’s distinctive subfields and enables you to identify the research agenda that best represents your own interests.Two rising subfields— Political Communication and Communication Activism— have been added, resulting in 13 subfields covered. Two major phases of data analysis have been split into separate chapters, enabling you to concentrate on the initial steps of analysis before moving on to the interpretation phase of analysis. Discussions of important intellectual and institutional trends currently reshaping the landscape of qualitative research, including Materialist Theory, Big Data, and Open-Access publishing, provide you with cutting-edge knowledge and skills that affect what you study and how you study it. An analysis of new developments in media and technology shows you how social media networks and other digital platforms are not only topics of research, but also the means for collecting and analyzing data.

A Handbook Of Media And Communication Research PDF Download

A Handbook of Media and Communication Research PDF
Author: Klaus Bruhn Jensen
Publisher: Routledge
Size: 32.45 MB
Format: PDF, ePub
Category : Language Arts & Disciplines
Languages : en
Pages : 352
View: 4209

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A Handbook of Media and Communications Research presents qualitative as well as quantitative approaches to the analysis and interpretation of media, covering perspectives from both the social sciences and the humanities. The Handbook offers a comprehensive review of earlier research and a set of guidelines for how to think about, plan, and carry out studies of media in different social and cultural contexts. Divided into sections on the history, systematics and pragmatics of research, and written by internationally acknowledged specialists in each area, the Handbook will be a standard reference work for students and researchers.

The History Of Media And Communication Research PDF Download

The History of Media and Communication Research PDF
Author: David W. Park
Publisher: Peter Lang
Size: 36.34 MB
Format: PDF, ePub, Mobi
Category : Business & Economics
Languages : en
Pages : 390
View: 4900

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«Strictly speaking», James Carey wrote, «there is no history of mass communication research.» This volume is a long-overdue response to Carey's comment about the field's ignorance of its own past. The collection includes essays of historiographical self-scrutiny, as well as new histories that trace the field's institutional evolution and cross-pollination with other academic disciplines. The volume treats the remembered past of mass communication research as crucial terrain where boundaries are marked off and futures plotted. The collection, intended for scholars and advanced graduate students, is an essential compass for the field.